If you’re a budget-savvy beauty lover, you would probably  have heard about The Ordinary skincare company owned by DECIEM, if you haven’t. I will tell you about  the innovative beauty company that is known and loved for its incredible cheap skincare products that are effective and affordable.

Every ordinary products, that was first launched by Deciem sold out instantly, this was as a result of the efficacy and lower price of their beauty products, especially facial serums, allowing skincare lover to go on a shopping spree, many of us bought most of the product and never really know how to get the best out of them, that was then, this article is all about the ordinary skincare routine and how to get the best of it based on your skin type, whether oily or dry skin.

Even if you’re a chemist, or dermatologist you would still appreciate a little guidance and expert advice from an experienced skincare routine expert from the ordinary skincare company, unless you’re a skincare guru with years of professional experience, even at that, It takes a lot to master the science of mixing two or three active ingredients to get the desire result, especially serums, there are so many contradictions about serums.

Most of the time you hear serums are moisturizing, but can never  replace your moisturizer, and some formulas are oil based, but they’re not classified as facial oils, or some formula are water based but they don’t actually look like water based, if you have ever been in this state of confusion, stick around to hear what experienced dermatologists recommend for all skin types and concerns.

We turned to two expert dermatologist, Dr. S. Manjula Jegasothy, MD, CEO, and founder of Miami Skin Institute and Prudvi Kaka,  the chief Scientific Officer at DECIEM where he leads all the ordinary products developments and lab researches. He has a degree in pharmaceutical sciences and an advanced degree in biotechnology, so, he knows a lot about the ordinary skincare brand from DECIEM.

They break down what serums are, how the ordinary products should be used, and what formulas are best for your skin type. Let sound a note of warning here, just because these products from ordinary company are cheap doesn’t mean they’re in any way less effective, the efficacy is not determined by its price, but the ability to make the best use of them.

What Is a Serum?

Let see what are Serums and what they are made from. They’re packed with active anti-aging ingredients like Hyaluronic acid, vitamin C, retinol and others, which are blended with non-oil based agents, that makes the formulas moisturizing.

Here is what Dr. Jegasothy has to say about serums, “Facial serums employ synthetic substances such as silicone and glycerin to produce the thin texture and slippery feel of a serum without utilizing pore-clogging, heavy, ingredients such as Shea butter or jojoba oil etc.”

How Do You Use Serums In Your Skincare Routine?

Dr. Jegasothy have this to say about adding serums to your skincare routine, “If you are applying other skincare products over serums, your face may start to appear too shiny, particularly as the day goes on,”  so, you must apply them before your moisturizer or any other skincare products in your skin regimen.

He also recommends applying it with your clean finger tips just the way you would do when you’re applying other skincare products, using light upward strokes method, avoiding areas around the eyes, because it could lead to breaking delicate capillaries situated under the thin eyelid skin, which could cause under eye circles future.

How Do I Pick the Right Serum?

When you are about to shop for serums, Dr. Jegasothy recommends looking out for reputable brands with clinically tested products, with a full list of their ingredients. If they have high active ingredient concentrations, that’s a good sign, avoid fake reviews on some websites and social media platforms, look for the real user and certified dermatologist opinions.

Another important thing to look out for, is the type of your skin, this is very important, if you want to get the best result out of serums, always look for active ingredients that suite your skin type, according to dermatology recommendations, that’s why the results for get from using any skin care products are not typical, your skin type matter a lot.

It’s recommended for oily skin, to choose  serums with Salicylic acid and/or Glycolic acid, and other potent ingredients. And for dry skin, look for hydrating serums like Hyaluronic acid that draw water to your skin. While dull, and combination of skin should go for serums with both Retinoids and vitamin C.

According to Prudvi Kaka below is a detail break down of exactly what products from the ordinary company to use, based on your skin concern. The Ordinary Company always recommends you do a patch test for most of their products to avoid any negative initial reaction from new product before adding it to your skincare routine.

1.     Chronic Acne

For a chronic acne that differs from just one or two pimples, this skin routine is formulated to target chronic and persistent skin condition of all blemishes, that includes deeper cysts, whiteheads and blackheads. It’s recommended to see a physician when it’s a serious acne case of a medical condition.

Morning Routine: Step 1

The Ordinary Salicylic Acid 2% Solution 

The Ordinary Salicylic Acid 2% Solution is active ingredient that’s known to exfoliate the skin, salicylic acid, is a beta-hydroxy acid (BHA) and it’s effective against any form of Chronic Acne, in the morning apply one or two drop on your face or affected area, avoiding any contact near the eyes and avoid excessive exposure to the sun and wear a sunscreen.

Morning: Step 2

The Ordinary Niacinamide 10% + Zinc 1% 

The main powerful ingredients are Niacinamide (vitamin B3) and zinc, this formula fights blemish and reduce the look of enlarged pores and fights excessive oil  production from your skin. It’s advisable to  apply the treatment to the face before using any moisturizer for best result.

If your skincare routines include Vitamin C serums try to rotate it every other day for maximum result, applying them together could affect the efficacy of both in your skincare regimen.

Evening: Step 1

The Ordinary Retinol 1% in Squalane

Retinol is one of the ingredients that’s potent in the treatment of blemishes, fine lines and wrinkles, its efficacy is visibly noticed when used with other active ingredient to fight anti-aging and other related skin concerns.

To include it to your nighttime skincare routine, use a little amount of it, before moisturizer or cream, when using ordinary retinol 1% try as much as possible to avoid using it with other Retinoid products to  avoid counter productive, and also avoid exposure to direct sunlight since “retinol increases the skin’s sensitivity to UV radiation, you could experience skin irritation for the first few weeks, if it persist see your physician immediately.

2.   Breakouts

Breakouts are dead skin cell that needs to be removed, If you in any way experiencing skin congestion, give this routine a chance  to clear all your blemishes and rebalance your skin for for a brighter complexion.

Morning: Step 1

The Ordinary Salicylic Acid 2% Solution

Morning: Step 2

The Ordinary Niacinamide 10% + Zinc 1% 

Evening: Step 1

The Ordinary Azelaic Acid Suspension 10% 

Azelaic acid is an anti-microbial and anti-oxidant properties found in grains and it’s produced naturally by yeast that lives on your skin. It’s effective in the  treatment of breakout and any type of acne by cleaning bacteria from pores.

The Ordinary Azelaic Acid Suspension 10% act as a multi-functional brightening serum, with the 10% high purity Azelaic acid, you will get that brightening effect that will completely transform your skin into a glowing complexion. Use the lightweight serum to face at night consistently and get rid of dark spots and blemishes.

Twice a Week (morning and evening)

The Ordinary Lactic Acid 10% + HA 2% 

Lactic acid is known for its ability to exfoliate the skin, as an alpha hydroxy acid (AHA) it doesn’t only exfoliate, it brightens the skin and get rid of dark spots, fine lines and wrinkles for a glowing complexion.

The active ingredient in this serum is the 10% of Lactic acid, a peeling formula that improve skin’s tone and texture. Though Tasmanian Pepperberry is added to reduce inflammation and sensitivity, it’s recommended to always use it twice a week, its contact with your skin must be kept to a limited frequency because of its peeling property.

 Sensitive Skin

Skin sensitivity is a big challenge for people with sensitive skin, If you’re always red and itchy whenever you try a new skincare products, then, you know your skin type is sensitive and you need a tender hydrating skin regime that will be gentle on your skin, this is very important take note of it, what works for other skin types are always too harsh for sensitive skin, and never go for their skincare routine, develop your own routine.

The redness of your skin can be pointed to the imbalance of epidermal lipids that play a vital role in supporting the skin’s barrier function, potent ingredients like Niacinamide, Ceramides, Panthenol and Sea Buckthorn, support the skin’s integrity and help skin barrier preservation.

It’s recommended by Dermatologists to always avoid the use of skincare product formulas that include harsh and aggressive ingredients with low pH values, like some acids, they’re capable of causing itching, irritation and redness to mostly sensitive skins.

Morning: Step 1

The Ordinary Hyaluronic Acid 2% + B5 

The Ordinary combines hydrating Hyaluronic acid 2% + B5  and repairing Pantothenic acid (B5) to formulate this hydrating serum that helps to moisturize and plump your skin for a glowing complexion. In the morning pump one or two drops to your entire face before your favorite moisturizer and makeup.

Morning: Step 2

The Ordinary Natural Moisturizing Factors + HA 

The Ordinary Natural Moisturizing Factors (NMF), is a combination of amino acids, Hyaluronic acid and dermal lipids in this formulation and its primary function is to protect the outer layer of the skin while keeping it hydrated.

Evening: Step 1

The Ordinary 100% Plant-Derived Squalane

The Ordinary 100% plant-derived Squalane serum visibly hydrates and prevents the loss of water on your skin, this lightweight, keeps you hydrated and leaves you with a plump and youthful looking complexion.

It’s recommended to apply 2 to 3 drops of this Plant-Derived Squalane to your face down to your neck after cleansing. You could also use this formula to boost your hair shine and reduce breakage, if your hair look dull or damaged.

 

3.      Dryness and Dehydration

Dryness and Dehydration is a result of lack of water in your skin, If you’re dehydrated or your skin is suffering from dryness,  it’s recommended  adding serums with ingredients that help to enhance the skin’s hydration,  These include natural moisturizing factors, such as Hyaluronic acid ,amino acids, Osmolytes like Betaine, and emollients including facial oils

Morning: Step 1

The Ordinary Hyaluronic Acid 2% + B5

 Morning: Step 2

The Ordinary Natural Moisturizing Factors + HA 

 

Evening: Step 1

The Ordinary 100% Plant-Derived Squalane 

Twice a Week

The Ordinary Lactic Acid 10% + HA 2%

4. Wrinkles

Wrinkles are the common type of skin concern that’s associated with our age, we lose elastin and collagen as we age due to anxiety and other environmental factors, even at that there are ways to slow down the visible signs of aging.

If lines and wrinkles are your major skin concern, it’s recommended to look for topical peptides, Retinoids, and acids that will work wonders. But never combine the three in the same routine, all three categories of ingredients play a unique role in maintaining skin elasticity, firmness, and texture. It’s advisable all three have different routines.

Morning: Step 1

The Ordinary Buffet 

The ordinary Buffet is a multi-peptide serum that contains amino acids,  Hyaluronic acid and bio- extracts that eliminate any sign of aging, and other skin concerns such as  dullness, dryness, and uneven texture.

The ordinary Buffet contains a load of many actives like Matrixyl, Probiotics, Amino acids, Hyaluronic acid, hence the name buffet, it’s actually gotten from the name food buffet, and never use buffet with direct acids (e.g. Glycolic, lactic, salicylic at the same time)

It’s recommended to apply a 2 to 3 drops of  The ordinary Buffet after you cleanse your face in the morning, and once again avoid using with strong antioxidants, and direct acids, like the LAA (L-Ascorbic Acid), and the ELAA (Ethylated Ascorbic Acid).

Morning: Step 2

 The Ordinary Natural Moisturizing Factors + HA

Evening: Step 1

The Ordinary Glycolic Acid 7% Toning Solution

These exfoliating solutions target uneven texture, dullness and leaves you with a brighter, clearer and visibly plumped skin. The infusion of Amino acids, Glycolic acid, Aloe Vera, Tasmanian Pepperberry, and Ginseng makes it a powerful formulation to combat fine line and wrinkles.

It’s recommended after you cleanse your face, to soak a cotton pad with the solution and wipe your face and neck, and make sure to avoid contact around the eyes. After application do not rinse, allow to dry.

Evening: Step 2

The Ordinary Granactive Retinoid 2% Emulsion

The Ordinary Granactive Retinoid 2% Emulsion serum is formulated potent Retinoid actives to enhance skin’s tone and texture, and in the process reduce fine lines and wrinkles, and be careful of the irritation that comes with Retinoids including retinol.

So, apply a single drop  on your face after any water based serums that’s in your routine, and use a  heavier treatment before it for maximum performance.

Evening: Step 3

 The Ordinary 100% Cold-Pressed Virgin Marula Oil

The Ordinary 100% Cold-Pressed Virgin Marula Oil is lightweight, rich in antioxidants like vitamins C and E, that fights free radicals and give you protection from damaging UV rays and environmental pollution, it can easily absorb into your skin, thereby keeping you hydrated and leaving you with a beautiful glowing complexion.

It’s recommended to apply a 1 or 2  drops to your face and neck after you cleanse your face to experience the power of the oil in your skin.

 Twice a Week

The Ordinary Lactic Acid 10% + HA 2%

5.   Oily skin

Oily skin is as a result of oversized sebaceous glands producing excessive sebum, which leads to a visibly enlarged pores and appearance of shiny skin. If this is your skin concern, it’s recommended to regularly clean your skin, using a soft cleanser that will not strip your skin of its natural surface lipids and moisture or cause a disruption to the epidermal barrier.

Morning: Step 1

The Ordinary Niacinamide 10% + Zinc 1%

Morning: Step 2

The Ordinary Natural Moisturizing Factors + HA 

Evening: Step 1

The Ordinary Salicylic Acid 2% Solution

6.     Pigmentation and Uneven Skin Tone

Pigmentation and Uneven Skin Tone  are a serious skin concerns for many people, and if this is your skin concern, the easiest way to get rid of it, is through the use of chemical exfoliations with the potent ingredients like vitamin C and topical acids.

Vitamin C eliminates the appearance of uneven skin tone and dullness by tackling melanin production for an even complexion. While topical acids help to reveal more radiant skin beneath by loosening the top layer of the skin to get rid of  Pigmentation, dull and rough skin.

Mornings: Step 1

The Ordinary Alpha Arbutin 2% + HA

The Ordinary Alpha Arbutin 2% + HA is a concentrated serum that combines purified alpha arbutin with Hyaluronic acid to reduce the appearance of spots and hyperpigmentation which definitely improve uneven skin tone.

It’s recommended to apply 1 to 2 drops to your face and neck in the morning after you cleanse your face and always remember to use sun protection if you’re going to be exposed to the sun during the day.

Mornings: Step 2

The Ordinary Niacinamide 10% + Zinc 1%

 

 Mornings: Step 3

The Ordinary Ascorbyl Tetraisopalmitate Solution 20% in Vitamin F

The Ordinary Ascorbyl Tetraisopalmitate Solution 20% in Vitamin F is an oil-soluble and extremely stable derivative of vitamin C, which has been proven to enhanced brightening features.

It’s recommended to apply 1 or 2 drops to your face and neck in the morning after you cleanse your face as part of your skincare routine to improve skin dullness and uneven texture including any visible signs of aging like fine lines and wrinkles.

Evening: Step 1

The Ordinary Glycolic Acid 7% Toning Solution

The Ordinary Glycolic Acid 7% Toning Solution has been known to be very impressive in eliminating Pigmentation and Uneven Tone, and sun damage.

Evening: Step 2

The Ordinary Granactive Retinoid 2% Emulsion 

Even if you’re not experiencing of the skin concerns, it’s advisable to try the Hydrating face serums to maintain hydration all day, Hydration keeps your skin glowing and maintain the skin’s beauty.

All mornings routines and evening routines should be maintained at least for 28 days for best result, if for any reason you experience any side effect please contact your physician immediately.

That is it, budget-savvy beauty lovers, that’s the ordinary skincare routine, you can easily add to your other skincare routines you already have, to quickly eliminate any skin concern and transform your complexion to a brighter and youthful-looking complexion.